{"id":68670,"date":"2020-06-10T11:28:46","date_gmt":"2020-06-10T09:28:46","guid":{"rendered":"https:\/\/www.hiig.de\/?p=68670"},"modified":"2023-03-28T15:21:52","modified_gmt":"2023-03-28T13:21:52","slug":"can-european-platform-capitalism-be-sustainable","status":"publish","type":"post","link":"https:\/\/www.hiig.de\/en\/can-european-platform-capitalism-be-sustainable\/","title":{"rendered":"Can European platform capitalism be sustainable?"},"content":{"rendered":"\n

Which business models of European platforms are viable and sustainable? That was the question asked and addressed in a virtual event last week. Senior Researcher Nicolas Friederici shares his takeaways.<\/span><\/i><\/p>\n\n\n\n

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To date, European platforms have played second fiddle in the digital economy. American platforms, especially the big five technology corporations, have become dominant and unavoidable digital infrastructures for everyone using the internet. Meanwhile, even the most successful European platforms have remained much smaller and confined to more specific aspects of our digital lives, say, Spotify as a music streaming service.<\/p>\n\n\n\n

We recently hosted a <\/span>webinar<\/span><\/a> to explore why this is, and what the future of European platform entrepreneurship may look like. We wanted to find out which strategies European platforms implement to compete in the globalized digital economy, but also whether European organizations may align themselves more closely with European values and institutions. <\/span><\/p>\n\n\n\n

The virtual event was the first milestone of the <\/span>Platform Alternatives project<\/span><\/a>, a two-year study of European platform capitalism supported by the Hans B\u00f6ckler Foundation. Subin Park of the Oxford Internet Institute and I presented early research findings, including a report on the <\/span>unevenness of platformization<\/span><\/a> across Europe. We then left the stage to European platform entrepreneurs to share their views and insights. Our panel was moderated by Asal Dardan, who was joined by Thorsten Seeger of the pan-European fintech October, Ionut Lacusta of the globally operating delivery platform Glovo, Jovana Karanovi\u0107 of Reshaping Work, the leading European knowledge forum on the platform economy, and Daniel Enke of fashion e-commerce provider Zalando.<\/span><\/p>\n\n\n\n

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