{"id":37215,"date":"2017-11-23T16:33:54","date_gmt":"2017-11-23T15:33:54","guid":{"rendered":"https:\/\/www.hiig.de\/?p=37215\/"},"modified":"2023-03-28T15:31:05","modified_gmt":"2023-03-28T13:31:05","slug":"collaboration-startups-mid-sized-companies-study","status":"publish","type":"post","link":"https:\/\/www.hiig.de\/en\/collaboration-startups-mid-sized-companies-study\/","title":{"rendered":"Collaboration between startups and mid-sized companies. Learn. Match. Partner."},"content":{"rendered":"<p><em>When startups and mid-sized companies meet, two worlds collide. Startups are the main driver of digitization but inexperienced, while mid-sized companies do have experience but lack digitization expertise. Collaboration between both holds great potential for the German economy. Our new study \u201c<a href=\"https:\/\/www.impactdistillery.com\/graphite\/hiig-sum\/\" target=\"_blank\" rel=\"noopener\">Collaboration between startups and mid-sized companies. Learn. Match. Partner.<\/a>\u201d shows how startups and mid-sized companies can realize this potential, achieve their goals and overcome barriers. Prof. Dr. Martin Wrobel presented the <a href=\"https:\/\/www.impactdistillery.com\/graphite\/hiig-sum\/assets\/HIIG_Collaborationbetweenstartupsandmidsizedcompanies_ENG_WrobelSchildhauerPreiss.pdf\">results and recommendations for action<\/a> on 15 November 2017 to about 60 participants at an event at Digital Spielfeld Hub.<\/em><\/p>\n<div class=\"lyte-wrapper\" style=\"width:420px;max-width:100%;margin:5px auto;\"><div class=\"lyMe\" id=\"WYL_ADumZbS8YTw\"><div id=\"lyte_ADumZbS8YTw\" data-src=\"https:\/\/www.hiig.de\/wp-content\/plugins\/wp-youtube-lyte\/lyteCache.php?origThumbUrl=%2F%2Fi.ytimg.com%2Fvi%2FADumZbS8YTw%2Fhqdefault.jpg\" class=\"pL\"><div class=\"tC\"><div class=\"tT\"><\/div><\/div><div class=\"play\"><\/div><div class=\"ctrl\"><div class=\"Lctrl\"><\/div><div class=\"Rctrl\"><\/div><\/div><\/div><noscript><a href=\"https:\/\/youtu.be\/ADumZbS8YTw\" rel=\"nofollow\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.hiig.de\/wp-content\/plugins\/wp-youtube-lyte\/lyteCache.php?origThumbUrl=https%3A%2F%2Fi.ytimg.com%2Fvi%2FADumZbS8YTw%2F0.jpg\" alt=\"YouTube video thumbnail\" width=\"420\" height=\"216\" \/><br \/>Watch this video on YouTube<\/a><\/noscript><\/div><\/div><div class=\"lL\" style=\"max-width:100%;width:420px;margin:5px auto;\"><\/div><\/p>\n<p>The following panel discussion, moderated by Prof. Dr. Dr. Thomas Schildhauer (<a href=\"https:\/\/www.hiig.de\/\">HIIG<\/a>), with the experts Nora Heer (<a href=\"https:\/\/www.loopline-systems.com\/\">Loopline Systems<\/a>), Frank Kirchner (<a href=\"http:\/\/www.s-kreditpartner.de\/\">S-Kreditpartner<\/a>), Michael Hoffmann (<a href=\"https:\/\/www.visaeurope.com\/\">Visa Inc.<\/a> and <a href=\"http:\/\/www.spielfeld.com\/\">Spielfeld Digital Hub<\/a>) and Philipp Leutiger (<a href=\"https:\/\/www.rolandberger.com\/\">Roland Berger<\/a>) focussed on the question how collaboration between startups and mid-sized companies can become a success. Afterwards, all participants discussed the collaboration phases learn, match, and partner, as well as similarities and differences between Germany and the United States in four different workshops.<\/p>\n<p style=\"text-align: center;\"><a class=\"action\" href=\"https:\/\/www.hiig.de\/wp-content\/uploads\/2017\/11\/Kooperationen_Startups_Mittelstand_small.pdf\">Read the complete publication (in German)<\/a><\/p>\n<p>During the group discussions, the participants considered the importance of defining the right criteria to measure the success of partnerships right from the beginning. Another topic that came up was communication on an equal footing, which was regarded as a crucial foundation for long-term cooperation. The workshop on similarities and differences between the US and Germany came to the conclusion that universities play a big role in laying the groundwork for entrepreneurship. A more interdisciplinary approach and the chance for students to try new things could be a chance for German higher education to increase entrepreneurial activities.<\/p>\n\n\t\n\t\t<div class=\"gallery_clear\"><\/div> \n\t\t<div id=\"gallery_37215_1\" class=\"photospace\"> \n\t\n\t\t\t<!-- Start Advanced Gallery Html Containers -->\n\t\t\t<div class=\"thumbs_wrap2\">\n\t\t\t\t<div class=\"thumbs_wrap\">\n\t\t\t\t\t<div id=\"thumbs_37215_1\" class=\"thumnail_col hide_me\" >\n\t\t\t\t\t\t \n\t\t\t\t\t\t<ul class=\"thumbs noscript\">\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<li><a class=\"thumb\" href=\"https:\/\/www.hiig.de\/wp-content\/uploads\/2017\/11\/1_Kooperationen_Startups_Mittelstand_Martin_Wrobel_Keynote2.jpg\" title=\"1_Kooperationen_Startups_Mittelstand_Martin_Wrobel_Keynote2\" >\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.hiig.de\/wp-content\/uploads\/2017\/11\/1_Kooperationen_Startups_Mittelstand_Martin_Wrobel_Keynote2.jpg\" alt=\"\" title=\"1_Kooperationen_Startups_Mittelstand_Martin_Wrobel_Keynote2\" \/>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"caption\">\n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<li><a class=\"thumb\" href=\"https:\/\/www.hiig.de\/wp-content\/uploads\/2017\/11\/2_Kooperationen_Startups_Mittelstand_Thomas-SchildhauerPaneldiskussion.jpg\" title=\"2_Kooperationen_Startups_Mittelstand_Thomas SchildhauerPaneldiskussion\" >\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.hiig.de\/wp-content\/uploads\/2017\/11\/2_Kooperationen_Startups_Mittelstand_Thomas-SchildhauerPaneldiskussion.jpg\" alt=\"\" title=\"2_Kooperationen_Startups_Mittelstand_Thomas SchildhauerPaneldiskussion\" \/>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"caption\">\n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<li><a class=\"thumb\" href=\"https:\/\/www.hiig.de\/wp-content\/uploads\/2017\/11\/3_Kooperationen_Startups_Mittelstand_Marcel_Hebing.jpg\" title=\"3_Kooperationen_Startups_Mittelstand_Marcel_Hebing\" >\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.hiig.de\/wp-content\/uploads\/2017\/11\/3_Kooperationen_Startups_Mittelstand_Marcel_Hebing.jpg\" alt=\"\" title=\"3_Kooperationen_Startups_Mittelstand_Marcel_Hebing\" \/>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"caption\">\n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<li><a class=\"thumb\" href=\"https:\/\/www.hiig.de\/wp-content\/uploads\/2017\/11\/4_Kooperationen_Startups_Mittelstand_Austausch.jpg\" title=\"4_Kooperationen_Startups_Mittelstand_Austausch\" >\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.hiig.de\/wp-content\/uploads\/2017\/11\/4_Kooperationen_Startups_Mittelstand_Austausch.jpg\" alt=\"\" title=\"4_Kooperationen_Startups_Mittelstand_Austausch\" \/>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"caption\">\n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<li><a class=\"thumb\" href=\"https:\/\/www.hiig.de\/wp-content\/uploads\/2017\/11\/5_Kooperationen_Startups_Mittelstand_Workshop3HendrikSend.jpg\" title=\"5_Kooperationen_Startups_Mittelstand_Workshop3HendrikSend\" >\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.hiig.de\/wp-content\/uploads\/2017\/11\/5_Kooperationen_Startups_Mittelstand_Workshop3HendrikSend.jpg\" alt=\"\" title=\"5_Kooperationen_Startups_Mittelstand_Workshop3HendrikSend\" \/>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"caption\">\n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<li><a class=\"thumb\" href=\"https:\/\/www.hiig.de\/wp-content\/uploads\/2017\/11\/6_Kooperationen_Startups_Mittelstand_Workshop2NoraHeer.jpg\" title=\"6_Kooperationen_Startups_Mittelstand_Workshop2NoraHeer\" >\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.hiig.de\/wp-content\/uploads\/2017\/11\/6_Kooperationen_Startups_Mittelstand_Workshop2NoraHeer.jpg\" alt=\"\" title=\"6_Kooperationen_Startups_Mittelstand_Workshop2NoraHeer\" \/>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"caption\">\n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<li><a class=\"thumb\" href=\"https:\/\/www.hiig.de\/wp-content\/uploads\/2017\/11\/7_Kooperationen_Startups_Mittelstand_Workshop4MartinWrobel.jpg\" title=\"7_Kooperationen_Startups_Mittelstand_Workshop4MartinWrobel\" >\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.hiig.de\/wp-content\/uploads\/2017\/11\/7_Kooperationen_Startups_Mittelstand_Workshop4MartinWrobel.jpg\" alt=\"\" title=\"7_Kooperationen_Startups_Mittelstand_Workshop4MartinWrobel\" \/>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"caption\">\n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<li><a class=\"thumb\" href=\"https:\/\/www.hiig.de\/wp-content\/uploads\/2017\/11\/8_Kooperationen_Startups_Mittelstand_Workshop1VerenaReichl.jpg\" title=\"8_Kooperationen_Startups_Mittelstand_Workshop1VerenaReichl\" >\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.hiig.de\/wp-content\/uploads\/2017\/11\/8_Kooperationen_Startups_Mittelstand_Workshop1VerenaReichl.jpg\" alt=\"\" title=\"8_Kooperationen_Startups_Mittelstand_Workshop1VerenaReichl\" \/>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"caption\">\n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<li><a class=\"thumb\" href=\"https:\/\/www.hiig.de\/wp-content\/uploads\/2017\/11\/9_Kooperationen_Startups_Mittelstand_MartinWrobelKeynote.jpg\" title=\"9_Kooperationen_Startups_Mittelstand_MartinWrobelKeynote\" >\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.hiig.de\/wp-content\/uploads\/2017\/11\/9_Kooperationen_Startups_Mittelstand_MartinWrobelKeynote.jpg\" alt=\"\" title=\"9_Kooperationen_Startups_Mittelstand_MartinWrobelKeynote\" \/>\n\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"caption\">\n\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t\t\t<div class=\"photospace_clear\"><\/div>\n\t\t\t\t\t\t\t\t<a class=\"pageLink prev\" style=\"display:none\" href=\"#\" title=\"Previous Page\"><\/a>\n\t\t\t\t\t\t<a class=\"pageLink next\" style=\"display:none\" href=\"#\" title=\"Next Page\"><\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t<!-- Start Advanced Gallery Html Containers -->\n\t\t\t<div class=\"gal_content\">\n\t\t\t\t<div id=\"controls_37215_1\" class=\"controls\"><\/div>\n\t\t\t\t<div class=\"slideshow-container\">\n\t\t\t\t\t<div id=\"loading_37215_1\" class=\"loader\"><\/div>\n\t\t\t\t\t<div id=\"slideshow_37215_1\" class=\"slideshow\"><\/div>\n\t\t\t\t\t<div id=\"caption_37215_1\" class=\"caption-container\"><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t<\/div>\n\t\n\t<\/div>\n\t\n\t<div class=\"gallery_clear\"><\/div>\n\t\n\t\n\t\n\t<script type='text\/javascript'>\n\t\t\t\n\t\t\tjQuery(document).ready(function($) {\n\t\t\t\t\n\t\t\t\t\/\/ We only want these styles applied when javascript is enabled\n\t\t\t\t$('.gal_content').css('display', 'block');\n\t\t\t\t$('.thumnail_col').css('width', '181px');\n\t\t\t\t\n\t\t\t\t\/\/ Initialize Advanced Galleriffic Gallery \n\t\t\t\tvar gallery = $('#thumbs_37215_1').galleriffic({ \n\t\t\t\t\tdelay:                     3500,\n\t\t\t\t\tnumThumbs:                 9,\n\t\t\t\t\tpreloadAhead:              9,\n\t\t\t\t\tenableTopPager:            0,\n\t\t\t\t\tenableBottomPager:         false,\n\t\t\t\t\timageContainerSel:         '#slideshow_37215_1',\n\t\t\t\t\tcontrolsContainerSel:      '#controls_37215_1',\n\t\t\t\t\tcaptionContainerSel:       '#caption_37215_1',  \n\t\t\t\t\tloadingContainerSel:       '#loading_37215_1',\n\t\t\t\t\trenderSSControls:          true,\n\t\t\t\t\trenderNavControls:         true,\n\t\t\t\t\tplayLinkText:              '',\n\t\t\t\t\tpauseLinkText:             '',\n\t\t\t\t\tprevLinkText:              '',\n\t\t\t\t\tnextLinkText:              '',\n\t\t\t\t\tnextPageLinkText:          '&rsaquo;',\n\t\t\t\t\tprevPageLinkText:          '&lsaquo;',\n\t\t\t\t\tenableHistory:              0,\n\t\t\t\t\tautoStart:                 \t0,\n\t\t\t\t\tenableKeyboardNavigation:\ttrue,\n\t\t\t\t\tsyncTransitions:           \t1,\n\t\t\t\t\tdefaultTransitionDuration: \t300,\n\t\t\t\t\t\t\n\t\t\t\t\tonTransitionOut:           function(slide, caption, isSync, callback) {\n\t\t\t\t\t\tslide.fadeTo(this.getDefaultTransitionDuration(isSync), 0.0, callback);\n\t\t\t\t\t\tcaption.fadeTo(this.getDefaultTransitionDuration(isSync), 0.0);\n\t\t\t\t\t},\n\t\t\t\t\tonTransitionIn:            function(slide, caption, isSync) {\n\t\t\t\t\t\tvar duration = this.getDefaultTransitionDuration(isSync);\n\t\t\t\t\t\tslide.fadeTo(duration, 1.0);\n\t\n\t\t\t\t\t\t\/\/ Position the caption at the bottom of the image and set its opacity\n\t\t\t\t\t\tvar slideImage = slide.find('img');\n\t\t\t\t\t\tcaption.width(slideImage.width())\n\t\t\t\t\t\t\t.css({\n\t\t\t\t\t\t\t\t\/\/'bottom' : Math.floor((slide.height() - slideImage.outerHeight()) \/ 2 - 40),\n\t\t\t\t\t\t\t\t'top' : slideImage.outerHeight(),\n\t\t\t\t\t\t\t\t'left' : Math.floor((slide.width() - slideImage.width()) \/ 2) + slideImage.outerWidth() - slideImage.width()\n\t\t\t\t\t\t\t})\n\t\t\t\t\t\t\t.fadeTo(duration, 1.0);\n\t\t\t\t\t\t\n\t\t\t\t\t},\n\t\t\t\t\tonPageTransitionOut:       function(callback) {\n\t\t\t\t\t\tthis.hide();\n\t\t\t\t\t\tsetTimeout(callback, 100); \/\/ wait a bit\n\t\t\t\t\t},\n\t\t\t\t\tonPageTransitionIn:        function() {\n\t\t\t\t\t\tvar prevPageLink = this.find('a.prev').css('display', 'none');\n\t\t\t\t\t\tvar nextPageLink = this.find('a.next').css('display', 'none');\n\t\t\t\t\t\t\n\t\t\t\t\t\t\/\/ Show appropriate next \/ prev page links\n\t\t\t\t\t\tif (this.displayedPage > 0)\n\t\t\t\t\t\t\tprevPageLink.css('display', 'block');\n\t\t\n\t\t\t\t\t\tvar lastPage = this.getNumPages() - 1;\n\t\t\t\t\t\tif (this.displayedPage < lastPage)\n\t\t\t\t\t\t\tnextPageLink.css('display', 'block');\n\t\t\n\t\t\t\t\t\tthis.fadeTo('fast', 1.0);\n\t\t\t\t\t}\n\t\t\t\t\t\n\t\t\t\t}); \n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\/**************** Event handlers for custom next \/ prev page links **********************\/\n\t\t\n\t\t\t\tgallery.find('a.prev').click(function(e) {\n\t\t\t\t\tgallery.previousPage();\n\t\t\t\t\te.preventDefault();\n\t\t\t\t});\n\t\t\n\t\t\t\tgallery.find('a.next').click(function(e) {\n\t\t\t\t\tgallery.nextPage(); \n\t\t\t\t\te.preventDefault();\n\t\t\t\t});\n\t\t\n\t\t\t});\n\t\t<\/script>\n\t\t\n\t\t\n<p>The event\u2019s participants included founders of startups such as <a href=\"http:\/\/www.ambi-vation.com\/\">Ambi-Vation<\/a>, <a href=\"https:\/\/www.loopline-systems.com\/\">Loopline Systems<\/a>, <a href=\"http:\/\/www.dawanda.com\/\">DaWanda<\/a>, <a href=\"https:\/\/mstats.github.io\/\">mStats<\/a> &amp; <a href=\"https:\/\/www.impactdistillery.com\/\">impact\u00b7distillery<\/a>, <a href=\"https:\/\/www.granny-aupair.com\/en\">Granny Aupair<\/a>, <a href=\"https:\/\/vjsual.com\/\">vjsual<\/a>, <a href=\"https:\/\/www.octorank.com\/\">Octorank<\/a>, <a href=\"https:\/\/www.revolut.com\/\">Revolut<\/a>, managers and directors of mid-sized companies and corporates like <a href=\"http:\/\/www.s-kreditpartner.de\/\">S-Kreditpartner<\/a>, <a href=\"https:\/\/www.francotyp.de\/\">Francotyp-Postalia<\/a>, <a href=\"http:\/\/www.axelspringer.de\/\">Axel Springer Digital<\/a>, <a href=\"https:\/\/www.bsh-group.com\/\">BSH Hausger\u00e4te<\/a>, <a href=\"https:\/\/www.quadriga.eu\/\">Quadriga Media Berlin<\/a>, <a href=\"https:\/\/www.targobank.de\/\">Targobank<\/a>, <a href=\"http:\/\/www.hypovereinsbank.de\/\">Unicredit<\/a>, <a href=\"https:\/\/www.iee.lu\/de\">IEE S.A.<\/a>, as well as representatives of other organizations such as <a href=\"https:\/\/www.bvmw.de\/home.html\">German Association for Small and Medium-sized Businesses<\/a>, <a href=\"https:\/\/www.berlin.de\/sen\/wirtschaft\/\">Senate Department for Economy, Energy and Businesses of Berlin<\/a>, <a href=\"http:\/\/www.hwr-berlin.de\/en\">The Berlin School of Economics and Law<\/a>, and <a href=\"http:\/\/www.fu-berlin.de\/\">Free University of Berlin<\/a>.<\/p>\n<table style=\"height: 81px; width: 527.122px;\">\n<tbody>\n<tr>\n<td style=\"width: 204.16px;\">The <a href=\"https:\/\/www.impactdistillery.com\/graphite\/hiig-sum\/\">website<\/a> presenting the study\u2019s results includes an executive summary and <a href=\"https:\/\/www.impactdistillery.com\/graphite\/hiig-sum\/assets\/HIIG_Collaborationbetweenstartupsandmidsizedcompanies_ENG_WrobelSchildhauerPreiss.pdf\">slides<\/a> in English.<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 204.16px;\">This post represents the view of the authors and does not necessarily represent the view of the institute itself. For more information about the topics of these articles and associated research projects, please contact <a href=\"mailto:info@hiig.de\">info@hiig.de<\/a>.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<div class=\"shariff shariff-align-flex-start shariff-widget-align-flex-start\"><ul class=\"shariff-buttons theme-round orientation-horizontal buttonsize-medium\"><li class=\"shariff-button linkedin shariff-nocustomcolor\" style=\"background-color:#1488bf\"><a href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Fwww.hiig.de%2Fen%2Fcollaboration-startups-mid-sized-companies-study%2F\" title=\"Share on LinkedIn\" aria-label=\"Share on LinkedIn\" role=\"button\" rel=\"noopener nofollow\" class=\"shariff-link\" style=\"; background-color:#0077b5; color:#fff\" target=\"_blank\"><span class=\"shariff-icon\" style=\"\"><svg width=\"32px\" height=\"20px\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 27 32\"><path fill=\"#0077b5\" d=\"M6.2 11.2v17.7h-5.9v-17.7h5.9zM6.6 5.7q0 1.3-0.9 2.2t-2.4 0.9h0q-1.5 0-2.4-0.9t-0.9-2.2 0.9-2.2 2.4-0.9 2.4 0.9 0.9 2.2zM27.4 18.7v10.1h-5.9v-9.5q0-1.9-0.7-2.9t-2.3-1.1q-1.1 0-1.9 0.6t-1.2 1.5q-0.2 0.5-0.2 1.4v9.9h-5.9q0-7.1 0-11.6t0-5.3l0-0.9h5.9v2.6h0q0.4-0.6 0.7-1t1-0.9 1.6-0.8 2-0.3q3 0 4.9 2t1.9 6z\"\/><\/svg><\/span><\/a><\/li><li class=\"shariff-button bluesky shariff-nocustomcolor\" style=\"background-color:#84c4ff\"><a href=\"https:\/\/bsky.app\/intent\/compose?text=Collaboration%20between%20startups%20and%20mid-sized%20companies.%20Learn.%20Match.%20Partner. https%3A%2F%2Fwww.hiig.de%2Fen%2Fcollaboration-startups-mid-sized-companies-study%2F  via @hiigberlin.bsky.social\" title=\"Share on Bluesky\" aria-label=\"Share on Bluesky\" role=\"button\" rel=\"noopener nofollow\" class=\"shariff-link\" style=\"; background-color:#0085ff; color:#fff\" target=\"_blank\"><span class=\"shariff-icon\" style=\"\"><svg width=\"20\" height=\"20\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 20 20\"><path class=\"st0\" d=\"M4.89,3.12c2.07,1.55,4.3,4.71,5.11,6.4.82-1.69,3.04-4.84,5.11-6.4,1.49-1.12,3.91-1.99,3.91.77,0,.55-.32,4.63-.5,5.3-.64,2.3-2.99,2.89-5.08,2.54,3.65.62,4.58,2.68,2.57,4.74-3.81,3.91-5.48-.98-5.9-2.23-.08-.23-.11-.34-.12-.25,0-.09-.04.02-.12.25-.43,1.25-2.09,6.14-5.9,2.23-2.01-2.06-1.08-4.12,2.57-4.74-2.09.36-4.44-.23-5.08-2.54-.19-.66-.5-4.74-.5-5.3,0-2.76,2.42-1.89,3.91-.77h0Z\"\/><\/svg><\/span><\/a><\/li><li class=\"shariff-button mailto shariff-nocustomcolor\" style=\"background-color:#a8a8a8\"><a href=\"mailto:?body=https%3A%2F%2Fwww.hiig.de%2Fen%2Fcollaboration-startups-mid-sized-companies-study%2F&subject=Collaboration%20between%20startups%20and%20mid-sized%20companies.%20Learn.%20Match.%20Partner.\" title=\"Send by email\" aria-label=\"Send by email\" role=\"button\" rel=\"noopener nofollow\" class=\"shariff-link\" style=\"; background-color:#999; color:#fff\"><span class=\"shariff-icon\" style=\"\"><svg width=\"32px\" height=\"20px\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 32 32\"><path fill=\"#999\" d=\"M32 12.7v14.2q0 1.2-0.8 2t-2 0.9h-26.3q-1.2 0-2-0.9t-0.8-2v-14.2q0.8 0.9 1.8 1.6 6.5 4.4 8.9 6.1 1 0.8 1.6 1.2t1.7 0.9 2 0.4h0.1q0.9 0 2-0.4t1.7-0.9 1.6-1.2q3-2.2 8.9-6.1 1-0.7 1.8-1.6zM32 7.4q0 1.4-0.9 2.7t-2.2 2.2q-6.7 4.7-8.4 5.8-0.2 0.1-0.7 0.5t-1 0.7-0.9 0.6-1.1 0.5-0.9 0.2h-0.1q-0.4 0-0.9-0.2t-1.1-0.5-0.9-0.6-1-0.7-0.7-0.5q-1.6-1.1-4.7-3.2t-3.6-2.6q-1.1-0.7-2.1-2t-1-2.5q0-1.4 0.7-2.3t2.1-0.9h26.3q1.2 0 2 0.8t0.9 2z\"\/><\/svg><\/span><\/a><\/li><\/ul><\/div>","protected":false},"excerpt":{"rendered":"<p>When startups and mid-sized companies meet, two worlds collide. Startups are the main driver of digitization but inexperienced, while mid-sized companies do have experience but lack digitization expertise. Collaboration between both holds great potential for the German economy. Our new study \u201cCollaboration between startups and mid-sized companies. Learn. Match. Partner.\u201d shows how startups and mid-sized&hellip;<\/p>\n","protected":false},"author":43,"featured_media":37253,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1581,223],"tags":[],"class_list":["post-37215","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ftif-digital-future-work","category-innovation-and-work"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Collaboration between startups and mid-sized companies. Learn. Match. Partner. &#8211; Digital Society Blog<\/title>\n<meta name=\"description\" content=\"When startups and mid-sized companies meet, two worlds collide. Collaboration between both holds great potential for the German economy.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.hiig.de\/en\/collaboration-startups-mid-sized-companies-study\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Collaboration between startups and mid-sized companies. Learn. Match. Partner. &#8211; Digital Society Blog\" \/>\n<meta property=\"og:description\" content=\"When startups and mid-sized companies meet, two worlds collide. Collaboration between both holds great potential for the German economy.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.hiig.de\/en\/collaboration-startups-mid-sized-companies-study\/\" \/>\n<meta property=\"og:site_name\" content=\"HIIG\" \/>\n<meta property=\"article:published_time\" content=\"2017-11-23T15:33:54+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-03-28T13:31:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.hiig.de\/wp-content\/uploads\/2017\/11\/collaboration-startups-mid-sized.png\" \/>\n\t<meta property=\"og:image:width\" content=\"624\" \/>\n\t<meta property=\"og:image:height\" content=\"351\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Martin Wrobel\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Martin Wrobel\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Collaboration between startups and mid-sized companies. Learn. Match. Partner. &#8211; Digital Society Blog","description":"When startups and mid-sized companies meet, two worlds collide. Collaboration between both holds great potential for the German economy.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.hiig.de\/en\/collaboration-startups-mid-sized-companies-study\/","og_locale":"en_US","og_type":"article","og_title":"Collaboration between startups and mid-sized companies. Learn. Match. Partner. &#8211; Digital Society Blog","og_description":"When startups and mid-sized companies meet, two worlds collide. Collaboration between both holds great potential for the German economy.","og_url":"https:\/\/www.hiig.de\/en\/collaboration-startups-mid-sized-companies-study\/","og_site_name":"HIIG","article_published_time":"2017-11-23T15:33:54+00:00","article_modified_time":"2023-03-28T13:31:05+00:00","og_image":[{"width":624,"height":351,"url":"https:\/\/www.hiig.de\/wp-content\/uploads\/2017\/11\/collaboration-startups-mid-sized.png","type":"image\/png"}],"author":"Martin Wrobel","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Martin Wrobel","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.hiig.de\/en\/collaboration-startups-mid-sized-companies-study\/#article","isPartOf":{"@id":"https:\/\/www.hiig.de\/en\/collaboration-startups-mid-sized-companies-study\/"},"author":{"name":"Martin Wrobel","@id":"https:\/\/www.hiig.de\/#\/schema\/person\/18a197d37127aea9d67889b9e7e43646"},"headline":"Collaboration between startups and mid-sized companies. Learn. Match. Partner.","datePublished":"2017-11-23T15:33:54+00:00","dateModified":"2023-03-28T13:31:05+00:00","mainEntityOfPage":{"@id":"https:\/\/www.hiig.de\/en\/collaboration-startups-mid-sized-companies-study\/"},"wordCount":417,"commentCount":0,"publisher":{"@id":"https:\/\/www.hiig.de\/#organization"},"image":{"@id":"https:\/\/www.hiig.de\/en\/collaboration-startups-mid-sized-companies-study\/#primaryimage"},"thumbnailUrl":"https:\/\/www.hiig.de\/wp-content\/uploads\/2023\/12\/post_generic.png","articleSection":["ftif Digital Future of Work","Innovation and Work"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.hiig.de\/en\/collaboration-startups-mid-sized-companies-study\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.hiig.de\/en\/collaboration-startups-mid-sized-companies-study\/","url":"https:\/\/www.hiig.de\/en\/collaboration-startups-mid-sized-companies-study\/","name":"Collaboration between startups and mid-sized companies. Learn. Match. Partner. &#8211; Digital Society Blog","isPartOf":{"@id":"https:\/\/www.hiig.de\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.hiig.de\/en\/collaboration-startups-mid-sized-companies-study\/#primaryimage"},"image":{"@id":"https:\/\/www.hiig.de\/en\/collaboration-startups-mid-sized-companies-study\/#primaryimage"},"thumbnailUrl":"https:\/\/www.hiig.de\/wp-content\/uploads\/2023\/12\/post_generic.png","datePublished":"2017-11-23T15:33:54+00:00","dateModified":"2023-03-28T13:31:05+00:00","description":"When startups and mid-sized companies meet, two worlds collide. Collaboration between both holds great potential for the German economy.","breadcrumb":{"@id":"https:\/\/www.hiig.de\/en\/collaboration-startups-mid-sized-companies-study\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.hiig.de\/en\/collaboration-startups-mid-sized-companies-study\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.hiig.de\/en\/collaboration-startups-mid-sized-companies-study\/#primaryimage","url":"https:\/\/www.hiig.de\/wp-content\/uploads\/2023\/12\/post_generic.png","contentUrl":"https:\/\/www.hiig.de\/wp-content\/uploads\/2023\/12\/post_generic.png","width":624,"height":351},{"@type":"BreadcrumbList","@id":"https:\/\/www.hiig.de\/en\/collaboration-startups-mid-sized-companies-study\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.hiig.de\/en\/"},{"@type":"ListItem","position":2,"name":"Collaboration between startups and mid-sized companies. Learn. Match. Partner."}]},{"@type":"WebSite","@id":"https:\/\/www.hiig.de\/#website","url":"https:\/\/www.hiig.de\/","name":"HIIG","description":"Alexander von Humboldt Institute for Internet and Society","publisher":{"@id":"https:\/\/www.hiig.de\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.hiig.de\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.hiig.de\/#organization","name":"HIIG","url":"https:\/\/www.hiig.de\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.hiig.de\/#\/schema\/logo\/image\/","url":"https:\/\/www.hiig.de\/wp-content\/uploads\/2019\/06\/hiig.png","contentUrl":"https:\/\/www.hiig.de\/wp-content\/uploads\/2019\/06\/hiig.png","width":320,"height":80,"caption":"HIIG"},"image":{"@id":"https:\/\/www.hiig.de\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.hiig.de\/#\/schema\/person\/18a197d37127aea9d67889b9e7e43646","name":"Martin Wrobel","sameAs":["https:\/\/www.hiig.de\/staff\/martin-wrobel\/"]}]}},"_links":{"self":[{"href":"https:\/\/www.hiig.de\/en\/wp-json\/wp\/v2\/posts\/37215","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hiig.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hiig.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hiig.de\/en\/wp-json\/wp\/v2\/users\/43"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hiig.de\/en\/wp-json\/wp\/v2\/comments?post=37215"}],"version-history":[{"count":11,"href":"https:\/\/www.hiig.de\/en\/wp-json\/wp\/v2\/posts\/37215\/revisions"}],"predecessor-version":[{"id":56851,"href":"https:\/\/www.hiig.de\/en\/wp-json\/wp\/v2\/posts\/37215\/revisions\/56851"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hiig.de\/en\/wp-json\/wp\/v2\/media\/37253"}],"wp:attachment":[{"href":"https:\/\/www.hiig.de\/en\/wp-json\/wp\/v2\/media?parent=37215"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hiig.de\/en\/wp-json\/wp\/v2\/categories?post=37215"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hiig.de\/en\/wp-json\/wp\/v2\/tags?post=37215"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}