Jessica Schmeiss

Jessica Schmeiss is a doctoral researcher at HIIG since 2016. Her research focuses on human-centered business model design, integrating perspectives from strategic management, innovation management, and design research to understand how technology-driven ventures design novel business models.

From 2016 – 2018 she led the Mittelstand initiative “Gemeinsam Digital” initiated by the Federal Ministry for Economic Affairs and Energy, aiming to support SMBs in the Berlin/Brandenburg region with digital transformation.  Jessica was a Visiting Researcher at the Center for Design Research at Stanford University from March – September 2018 and holds a full doctoral scholarship from the Stiftung der Deutschen Wirtschaft since December 2017.

Prior to her position as a doctoral researcher Jessica gained professional experience in the digital economy with a focus on enabling SMEs to go digital at Rocket Internet (2012) and Google (2012-2016).

jessica schmeiss


Doctoral Researcher: Internet-enabled Innovation

Relevant Publications
Conference contributions and other activities
Relevant Publications

Journal articles and conference proceedings

Schmeiss, J. & Dopfer, M., (2017). Digitale Geschäftsmodelle – Strategien der digitalen Transformation. Wissenschaft trifft Praxis, 8. Publication details

Book contributions and chapters

Sauer, R., Dopfer, M., Schmeiss, J., & Gassmann, O. (2016). Geschäftsmodell als Gral der Digitalisierung. In O. Gassmann & P. Sutter, Digitale Transformation im Unternehmen gestalten (pp. 15-26). München, Deutschland: Hanser Verlag. Publication details

Other publications

Schmeiss, J. (2017). Transforming Entrepreneurial Thinking into Dynamic Capabilities. HIIG Blog. Publication details

Schmeiss, J. (2017). Digitale Geschäftsmodelle im Handwerk. HIIG Blog. Publication details

Schmeiss, J. (2016). Digitale Transformation – bitte gerne. Aber wie? HIIG Blog. Publication details

Schmeiss, J, (2016). Small business managers or entrepreneur – who is more entrepreneurial ? HIIG Blog. Publication details

Wrobel, M. & Schmeiss, J. (2016). KMU trifft Startup – und vice versa. HIIG Blog. Publication details

Conference contributions and other activities

Lectures and presentations

Digital Business Model Innovation in the Berlin Startup Scene
Norwegian Business School 2017. BI Norwegian Business School, Oslo, Norway: 21.09.2017

Jessica Schmeiss

A Venture's Business Model Design Modes - A process perspective on business model design
R&D Management Conference 2017. KU Leuven, Leuven, Belgium: 04.07.2017

Jessica Schmeiss, Thomas Möllers, T., Robin Tech

Digital Business Model Innovation for Autonomous Driving
ESMT Digital Future Summit 2017. BMI Seminar, Berlin, Germany: 23.06.2017

Jessica Schmeiss

Making the customer king - A qualitative study on customer centric business model innovation of SMEs
SPIM Innovation Conference 2017. ISPIM, Vienna, Austria: 19.06.2017

Jessica Schmeiss, Martina Dopfer

From dinosaurs to business model masterminds
SMS Special Conference 2017. Strategic Management Society, Banff, Canada: 04.06.2017

Jessica Schmeiss, Martina Dopfer, Roman Sauer

Becoming an innovation mastermind: Entrepreneurial capabilities of small business managers
Business Model Conference 2017. Ca’Foscari University, Venice, Italy: 18.05.2017

Jessica Schmeiss, Martina Dopfer

Digitale Transformation - Machen Sie Ihr Unternehmen/Geschäftsmodell zukunftsfähig
Lange Nacht der Startups. Deutsche Telekon & IHK. IHK Berlin, Berlin, Germany: 03.09.2016

Jessica Schmeiss

Moderation of workshops and panels

Digitale Disruption und digitale Geschäftsmodelle
BMI Workshop. Universität St. Gallen. Universität St. Gallen, ThyssenKrupp, St. Gallen, Switzerland: 29.11.2016

Jessica Schmeiss

Digitale Transformation
Digitale Transformation (Startups & Mittelstand). Humboldt Institute for Internet and Society. Humboldt Institut für Internet und Gesellschaft, Berlin, Germany: 20.10.2016

Jessica Schmeiss

Organisation of events

Disrupted: The unconventional discussion platform on open innovation and the future of the automotive industry along the supply chain
13.09.2017. Alexander von Humboldt Institute for Internet and Society, Berlin, Germany. Co-Organised by: Unversity St. Gallen (National)

Vivian Weitzl, Jessica Schmeiss, Martina Dopfer, Thomas Schildhauer, Hendrik Send

TOA Disrupted! The unconventional conference for Mittelstand, Startups and Corporates Tech Open Air Festival 2017
From 11.07.2017 to 14.07.2017. Toa, Berlin, Germany (International)

Jessica Schmeiss