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The Trust Economy: Afghanistan’s Opportunity in a Changing World.

Author: Bogott, N., Schomann, T., & Woischwill, B.
Published in: BusinessDNA
Year: 2018
Type: Other publications

The concept of trust is as old as humankind: Every social interaction requires a certain degree of trust. No matter if it is a situation in one’s personal life such as entrusting your child to a nanny, or a situation in professional life such as outsourcing the production of art of your product to a contractor, trust provides the basis for these interactions. Trust in 2018 has gained momentum. Established structures are affected by unpredictable dynamics leading to grave uncertainties in the Western world, see for example the Brexit. And in Afghanistan, the most diverse risks determine everyday life. However, the economy requires a culture of trust to achieve business goals and growth.

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