Research in Focus
Digital future of the workplace
The dynamic interplay of digitalisation and artificial intelligence (AI) is on the verge to fundamentally reshape the workplace landscape. While consensus exists on this shift, the precise contours of this impending transformation remain unclear. How exactly will digital organising, digitalisation, and AI in the workplace change our working world? In our research, we explore and explain these phenomena, assess their impacts, as well as associated opportunities and risks for the future of work.
The adoption of digital technologies enables a shift in how work is organised and experienced in the workplace. For instance, organisations deploy AI to perform tasks that were once considered the domain of humans. This also encompasses the responsibilities of knowledge workers such as data analysts, software developers, researchers, lawyers, architects, engineers, or medical professionals.e In this context, artificial intelligence is also used to augment tasks, fostering intricate collaboration between human counterparts and AI systems. Concurrently, entrepreneurs are combining digital platforms, reputation systems and matching algorithms to organise online work effectively. This leads to the emergence of a global gig economy.. This synergy of digital organising, automation, and AI technology yields unprecedented efficiencies and transformative outcomes in the workplace.
Future of the workplace
The future of work is intricately linked to anticipated shifts stemming from both societal and technological progress in the workplace. It can be conceptualized as a spectrum of competing narratives that outline the future landscape of work. These narratives are diverse. Some scenarios are negative, describing upheavals caused by automation that can lead to unemployment. On the other hand, there are more optimistic depictions where machines take over routine tasks and enable humans to focus on more meaningful activities. Equally, there are skeptical portrayals suggesting a continuity with the present workplace trajectory.
Digitisation, AI and automation on work dynamics
Our research challenges the deterministic views that solely attribute workplace transformation to digitalisation and AI, overlooking other stakeholders like employees, workers, and representative bodies such as work councils. Instead, we conduct empirical research to trace, explore and understand the facets of workplace digitalisation, assessing their impacts, benefits, and risks. This involves studying the impact on work output, but also the conditions that shape the work environment. Our empirical endeavors extend to examining how digitalisation, AI, and automation influence work dynamics.
Informed by our findings, we identify strategies and tactics that can be used to adopt digital technologies in a responsible manner that balances the interests of all stakeholders. Central to our exploration are the perspectives and close engagement of key players in the work ecosystem. This vantage point-driven approach furnishes us with a panoramic understanding of how digitalisation, AI, and automation reverberate across the diverse spectrum of stakeholders.
Our research uncover the intricate dynamics interwoven with digitalisation, AI, automation, and the future of work. Our approach transcends deterministic viewpoints, yielding empirically grounded insights that empower responsible digital transformation in the workplace.
Statement Talk
People analytics in the workplace - re:publica 2021
In our statement talk, Sonja Köhne takes a critical look at People Analytics and discusses the relevance of home office applications in particular.
Digital Salon
From the assembly line to AI
In our Digital Salon series, we discuss the various possibilities of socially acceptable AI in the world of work with Georg von Richthofen.
Digitaler Salon
From gig to gig
In the March issue of Digital Salon, we took a look at the future of platform work.
Shaping AI in the interests of employees
AI offers opportunities and risks for employees. But what can managers and works councils do to enable potential positive effects and avoid negative effects?
Towards an African Narrative on Digital Sovereignty
How can an African perspective help us reframe our view of digital sovereignty? We shed light on economic independence in the digital economy and how states need to become aware...
Using AI for social good in entrepreneurship: promises & perils
We show how entrepreneurs are using AI for social good and shed light on some of their challenges. What are promises and perils of social entrepreneurship?
4 core properties of sustainable support formats for digitalisation in SMEs
How can we communicate digitalisation in SMEs in a appropriate way for the target group? 4 core characteristics of sustainable support formats for long-term success.
When self-regulation in platform entrepreneurship is an asset
Tina Krell interviewed Magdalena Piech from Allegro, Poland’s leading digital marketplace. What are its community-driven efforts and views on regulation and self-regulation in platform entrepreneurship?
Drilling down on diversity in the European platform economy
The Platform Alternatives research team looks back on two years of research into the European platform economy and tells which insights have surprised them the most so far.